Smart Green
Creating a corporate platform for experts in landscape design and innovative greening. Service visualisation, request automation and the premium aesthetics of natural solutions.
Open website βClient
Smart Green
Niche & market
Landscape Design / Eco-solutions
Ukraine
Timeline
5β7 weeks
About the project
Smart Green is a company that combines nature and modern technology, creating smart irrigation systems, vertical greening and aesthetic landscapes. The task was to develop a site that would not merely list services, but communicate the brand's ecological philosophy.
We created a clean, fresh design with an emphasis on high-quality photographs of completed projects. Convenient navigation allows prospective clients to quickly find the right solution β from roll-out lawn to comprehensive design β while well-thought-out lead capture forms simplify the consultation booking process.
Interface & Design
Natural aesthetics in the digital space. Organic forms, clean typography and deep natural tones for harmonious UI design.
Problem, solution and result.
A quick view of the business challenge, the chosen solution and the practical value delivered by the project.
Problem
The real estate project needed a visual experience that explained the space, benefits and premium value before a visit.
Solution
We created a visual presentation of the development focused on spaces, surroundings, benefits and lifestyle.
Result
The project communicates its real-estate value more clearly, with a visual experience that explains spaces, benefits and lifestyle.
What we did
UX architecture, UI design, responsive development, technical optimisation and visual project presentation.
Goals & Implementation
Combining emotional presentation with a clearly structured services catalogue for targeted lead generation.
Service structure
Designing a convenient catalogue separating B2B and B2C directions: from automatic irrigation for private homes to large-scale municipal greening.
Visual identity
Integration of the brand's green colours combined with modern UI elements. The site design highlights the company's expertise and modern approach.
Project portfolio
Developing an interactive gallery of completed projects. Visual proof of expertise is the key decision-making factor in landscape design.
Conversion optimisation
Implementation of quick contact forms on every page. Clients can request a specialist visit or a project cost estimate with just one click.
"The new website perfectly conveys our philosophy of 'smart greening'. The structure has become much clearer for clients and, thanks to the modern design, we successfully close even the largest B2B projects."
This project was successfully designed and implemented by me as Lead Developer & Project Manager while working with the Web Stork team. Project rights belong to the client and the agency.
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